8I Holdings Limited - Digital Marketing Specialist

Location: Singapore
Business sector: Digital Marketing
Salary: S$3000 to S$4500
Job reference: 485967
Published: 6 months ago
You will be joining a young and dynamic team of marketing professionals, where you’ll have the opportunity to get involved in many aspects of digital marketing, from overall strategizing, right down to the execution. 
As part of the digital marketing team, you will be focusing on conceptualizing and strategizing campaigns to generate leads from multiple digital channels, while leveraging on data to identify opportunities to improve performance and ROI of campaigns.
8I Holdings strives to create greater value for investors through deepening synergy between its dual engines of growth: FinEduTech and Financial Asset Management.
Leveraging on the power of AI, big data and machine learning, 8I Holdings continues to sharpen its competitive edge and strengthen its business ecosystem to share value investing knowledge and empower its growing community to make smart investment decisions.
What You'll Be Doing
  • Execute strategy based on core concept of “Direct Response Marketing”. 
  • Develop online and offline marketing strategies, methods, and tools to increase lead generation in our targeted demographic 
  • Collaborate with the Creative and Business Development teams to formulate and execute the marketing strategies 
  • Create content and copywriting for ads, landing pages and communications 
  • Explore creative and innovative digital marketing ideas to increase ROI consistently 

Skills You'll Need

  • More than 2 years of digital marketing experience 
  • Strong understanding of lead generation fundamental, strategies and best practices 
  • Competent with running and optimizing ad campaigns on Facebook, Youtube, and Google Search. 
  • Preferably with experience in copywriting and creating landing pages using tools like Clickfunnels, Kajabi, Shopify, Wix, etc.  
  • Be adaptive and have strong interpersonal skills