Led by Dentsu Group Inc. (Tokyo: 4324; ISIN: JP3551520004), a pure holding company established on January 1, 2020, the Dentsu Group encompasses two operational networks: Dentsu Japan network, which oversees Dentsu's agency operations in Japan, and Dentsu international, its international business headquarters in London, which oversees Dentsu's agency operations outside of Japan.
Job Description:
- Manage day-to-day planning and operations of the media campaigns (across search, display and social and offline), maintaining a high standard of operational excellence.
- Execute cross channels strategies for clients from various industry verticals, helping to create a roadmap of initiatives to enable defined objectives & KPI's.
- Work closely with digital and tech vendors to understand their roadmaps and assess opportunities in relation to our clients.
- Devise and Execute A/B tests to drive continuous optimization, bringing learnings into future campaign activities
- Measure and analyse results. Regular reports on what is working, what is not and propose adjustments to strategies and tactics.
- Understand organizational and product goals and map them to specific project deliverables.
- Partner with other digital channels to align overall strategy and message.
- Team Management, working with offshore team to ensure work is moving, delegating task.
Location:
Singapore
Brand:
Carat